Your client wants to increase the number of people visiting his website. When analyzing the data for his Search campaign, which metric do you most want to improve?

Adwords Fundamentals Exam Answers 2018

Your client wants to increase the number of people visiting his website. When analyzing the data for his Search campaign, which metric do you most want to improve?

• Impressions
• Conversion rate
• Clickthrough rate (CTR)
• Clicks

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