Why should you link your client’s AdWords account to Search Console?

AdWords Fundamentals Exam Answer

Why should you link your client’s AdWords account to Search Console?

Answer :

See how often your ads rank higher in search results than those of other advertisers participating in the same auction

See if people reach your client’s website via ads or organic search results

See how your ads performed when triggered by actual searches

See which campaigns have the biggest changes in clicks, costs, and conversions

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