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You’re discussing a potential buyer’s plan to reach one of their goals for this year. You discover they have some reservations about the plan and aren’t completely confident in it. How can you help the potential buyer feel more confident?

Inbound Sales Certification Exam Answer 2018

You’re discussing a potential buyer’s plan to reach one of their goals for this year. You discover they have some reservations about the plan and aren’t completely confident in it. How can you help the potential buyer feel more confident?

  • Downplay their concerns and praise the good points of their plan
  • Alleviate their concerns by positioning solutions that will help them overcome any problems while reaching their goals
  • Identify the plan’s failings and suggest an easier set of goals
  • Quickly but politely end the call so you can focus on buyers with clearer goals

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