“Analysis paralysis”, or a state of overthinking that stops people from making a decision, is a psychological theory about choice which you should consider when:

HubSpot Email Marketing Certification Exam Answer 2018

“Analysis paralysis”, or a state of overthinking that stops people from making a decision, is a psychological theory about choice which you should consider when:

• Including images in an email
• Deciding who to send your email from
• Picking the number of calls-to-action you should have in your email
• Determining the delay between email sends

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