What is a trigger event?

Unknown June 29, 2018 0

Inbound Sales Certification Exam Answer 2018

What is a trigger event?

An action that triggers an automated email from your marketing automation platform.
Anything that indicates that you could provide immediate value to someone.
An action that indicates a prospect is ready to move from the identify phase to the connect phase.
An event that indicates a sales opportunity is about to expire.

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