When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords?
Adwords Fundamentals Exam Answers 2018
When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords?
- Broad match only
includes the exact words and phrases a user searches for
- AdWords can
automatically include these variations for you
- AdWords only shows
an ad for keywords with proper spelling and plural forms
- Your keyword list
would be disapproved based on Google's advertising policies
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