When you ask your customers about their goals and challenges, what are you trying to figure out?

HubSpot Sales Enablement Certification Exam Answer 2018

When you ask your customers about their goals and challenges, what are you trying to figure out?

• How long they expect to be in their current position.
• How you can help them overcome their challenges and achieve their goals.
• What they hope your product will do.
• A good way to convince them to buy your product.

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